The Rosenblum Companies
Bill Henningson has served as the Director of Property Management at The Rosenblum Companies (“TRC”), one of the largest developers and full service owner-operators of premier commercial properties in the Capital Region of New York State, for over ten years. When he began as Director, Mr. Henningson oversaw a staff of 4 building engineers and supervised the meticulous management of eight office buildings at the company’s Corporate Plaza office campus and three buildings at its Great Oaks Office Park totaling +/- 360,000 SqFt.
In 2010, The Rosenblum Companies began to diversify its real estate portfolio with the development of 17 Chapel Boutique Condominiums in downtown Albany (which TRC continues to manage), and in 2016, purchased a portfolio of four office buildings (1,2,3 Winners Circle and 187 Wolf Road), and ten industrial buildings in the Town of Colonie, nearly tripling the size of the company’s holdings under management. Today, TRC’s commercial real estate portfolio of industrial, retail, self-storage, mixed-use and office properties in Upstate New York has grown to over one million square feet.
In the short time since their acquisition last year, Mr. Henningson has worked hand-in-hand with TRC’s project management team on an aggressive improvement program for the new office and industrial properties, including but not limited to significant repairs, paving, roof replacements, landscaping, and fire safety and HVAC systems upgrades, and lobby and other common area renovations. Mr. Henningson was simultaneously a key actor in similarly comprehensive common area upgrades at all three Great Oaks office buildings that encompassed entry vestibules, lobbies, corridors, restrooms, and tenant lounges, and new IP camera surveillance and electronic access systems, as well as the disposition of Corporate Plaza.
Mr. Henningson has also been critical to upholding TRC’s commitment to healthier, more sustainable properties by facilitating the research/evaluation, procurement and implementation of green/energy efficient systems and practices. Such improvements earned TRC the U.S. Environmental Protection Agency’s (EPA’s) 2014 ENERGY STAR “Certification Nation” for achieving ENERGY STAR certification for five or more buildings; TRC is one of only two private commercial property owners in the region to achieve this distinction. Furthermore, Great Oaks Building 100 scored 97 out of 100, the highest score given to any multi-tenant building in the Capital Region. During Mr. Henningson’s tenure, TRC has also received the Town of Guilderland Green Award, the Sustainable Communities IMPACT Award from The Stakeholders, Inc. and a TOBY (“The Office Building of the Year”) Earth Award from The Building Owners and Managers Association (BOMA). Mr Henningson is currently managing a large solar installation that encompasses all of the buildings at Great Oaks and several other Rosenblum properties.
Mr. Henningson consistently ensures that tenants are well-informed and interference with their daily operations is kept at an absolute minimum. Accordingly, he managed the implementation of the tenant service portal powered by Building Engines, which has enabled the property management team to expedite and process service requests and preventive maintenance in real time, as well as improve communications and transparency to tenants and building ownership. Mr. Henningson and the TRC team pay close attention to feedback as a means of measuring and improving performance. The average time it takes the property management team to complete a work order is one hour or less which includes unanticipated, large scale building issues. Furthermore, regardless of weather conditions, Bill and his now expanded team of six (further expanding to 8 in the near future) are on-call 24/7 to ensure that properties may be navigated safely for all tenants. These efforts have not gone unnoticed by tenants, as the company routinely receives excellent feedback on the quality of work that the property management team provides, both written and in-person. For example, one tenant said the following in a recent online review:
“Rosenblum just recently purchased our building and the improvements have been swift and wide reaching. The staff is fantastic, both office and onsite maintenance. Problems are addressed immediately and competently… Our concerns are addressed by a caring and professional staff that does a quality job. I would definitely recommend any of their properties to people that are looking for a high-end office space.”
Mr. Henningson understands that a great team is at the heart of great service. Monthly in-house training is one of his ongoing disciplines, as is maintaining a virtual knowledgebase for building systems/equipment, maintenance updates, training resources, etc. This training and reference material can be accessed by TRC’s building engineers via smart phone and workstations between formal training sessions, 24/7, 365 days a year. Safety training is conducted monthly and covers topics such as Electrical Safety, Hazardous Communication and Personal Protective Equipment, as well as review of any SDS (Safety Data Sheets) for new materials or chemicals used onsite. TRC’s Building Engineers are encouraged to participate in and present the topics being covered. This helps establish a culture of “Safety First” by empowering staff to be part of the program, not merely spectators. Safety training reference materials are also maintained in an electronic library available at all times. Mr. Henningson himself attends seminars and otherwise stays advised of management/maintenance developments and best practices; he is the company’s representative to our local BOMA chapter.
Mr. Henningson has always excelled as TRC’s Director of Property Management, but his tireless and successful efforts to lead a growing team through this new phase of expansion without compromising the quality of TRC’s properties or exemplary customer service truly set him apart. For this and all the other reasons herein, we firmly believe that Bill Henningson deserves recognition for his unparalleled efforts as a Property Management Hero.
What do you love most about your role?
There are several aspects of my position that I find extremely rewarding in my role with Rosenblum Companies. For one thing there’s never a day that’s the same. There are always things that come up that make the job interesting and never boring. Whether its dealing with our clients concerns, troubling shooting building issues or researching and implementing new technology, systems and supporting the expansion of our business, there are always new challenges that keep the job fresh. As much as the job is about nuts and bolts, buildings and landscaping, in the end its all about our serving out clients. I’m fortunate in that we have an outstanding staff to support our companies mission who do whatever it takes to get the job done. At the end of the day it’s satisfying to know that we’ve done our best to address our clients concerns, provide them with the best service possible and an exceptional environment to work in.
What technology do you rely on most in your day to day work?
Technology has certainly played an increasing role in our business over the years and I’d have to say that on a day to day basis I personally utilize Building Engines more than any other. It helps us to constantly monitor tenant work orders and get real time feedback on our performance. Additionally, we use it for pretty much every aspect of our operational needs. Planning and scheduling preventive maintenance, material purchasing and maintaining Certificates of Insurance for our tenants and vendors, are several of the most important features we use. It’s pretty much become an integral part in the way we do business and our ability to perform at a high level.